CREATIVE [&]
DIRECTOR
DIRECTING CREATIVE & VIDEO FOR ACTION SPORTS, APPAREL & LIFESTYLE BRANDS
Director’s Reel
UNDER ARMOUR
ASSOC. CREATIVE DIRECTOR // THE GIFT OF THE GAME
An anthem film with a global launch and appearances at key sporting events including Super Bowl LVI, supported by several targeted athlete spots, Gift Of The Game established a new platform for UA, co-created from the outset to authentically bring them from product-led to purpose-led.
LIV CYCLING
CREATIVE [&] DIRECTOR // FLOURISH BIKE LAUNCH
A suite of multiple motion deliverables and stills capturing that magic moment when 5 pm hits, your bestie texts you, and you slam your laptop closed to head out for the perfect summer ride.
CREATIVE [&] DIRECTOR // FOR WORK OR WHENEVER
Exploring the concept of traditional workwear for Swrve’s new collection of 4-Way Stretch High-Performance Denim. Swrve is known for making high-quality performance menswear designed for movement — from hiking to cycling and everything in between — without sacrificing design or tailoring.
SWRVE
NIGHT RUN
CREATIVE [&] DIRECTOR
Capturing the energy and excitement of putting in the miles while the rest of the world is in bed. Through video & stills, we were able to showcase the beauty of committing to your mind & body during the late evening hours.
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